We begin with identifying open white space within the competitive landscape.
Glenview Visions Consulting will find opportunity
and build the plan and process to path best success within a crowded retail environment.
SERVICES OFFERED
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White space analysis/opportunity
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Distinguish unique brand properties
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Identify target pricing strategy
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Provide point of distribution direction
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Drive unified brand messaging
Brand Positioning
BRAND POSITIONING
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Build sales/P&L by platform analysis
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Direct distribution strategy
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Develop targeted pitch and presentation tools
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Drive key partnership engagements
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Merchandise strategic product presentations
Wholesale Sales STRATEGY
WHOLESALE SALES STRATEGY
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Manage P&L to sales by platform
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Manage controllable expenses to sales
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Negotiate key partner terms of engagement
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Action wholesale financial planning tools to manage risk
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Implement responsible inventory management
FINANCIALS
FINANCIALS
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Develop concise, engaging brand story
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Illustrate unfulfilled consumer need
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Clearly identify brand positioning
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Identify paths to success
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Present financial vision behind the story
BRAND PITCH
DEVELOPMENT
BRAND PITCH DEVELOPMENT
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Balance business needs, brand and creative
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Tactical line planning
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Drive cross functional calendar
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Unify process and communication
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Develop data driven hindsite tools
MERCHANDISING
AND PROCESS
MERCHANDISING & PROCESS
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Top tier talent acquisition
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Inspire via next level sales training
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Drive sales strategy, technique, path to goals
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Lead cross functional collaboration
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Unify brand message and story communication
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Execute POS seminars and training